Business Administration Major
The mission of the business administration major at Cedar Crest College is to provide an educational experience that will allow you, as a graduate, to engage the world with passion and skill as a business leader and strong human being, and the focus to discover where your talents meet the needs of the regional, national and international communities.
This is a professional program grounded in the liberal arts that incorporates modern thinking in creativity, communication, leadership, relationships, and analysis, with the fundamental rigor of functional skills necessary to lead and grow organizations. Some important details about this program:
- To maximize your professional development, you will be encouraged to explore multiple areas of interest. You may minor in economics or study a field complementary to business such as psychology, communications, the sciences, the arts or computer technology.
- In order to receive a degree in business administration at Cedar Crest, you must complete the business core curriculum courses, the business administration requirements, and the requirements of at least one concentration: economics, health care management, human resources, management or marketing.
Course Requirements
Click on the boxes below to see the courses required to complete this major.
Business Core Curriculum
A business administration major may not minor in marketing or double-major in accounting.
Students majoring in business administration are required to take the following core courses, in addition to courses required for their specific major:
- ACC 101 Financial Accounting 3 credits
- ACC 102 Managerial Accounting 3 credits
- BUA 110 Principles of Management 3 credits
- BUA 221 Business Law 3 credits
- BUA 250 Principles of Finance 3 credits
- BUA 281 Business Ethics 4 credits
- BUA 300 Writing for Management 3 credits
- BUA 345 Operations and Supply Chain Management 3 credits
- BUA 351 Applied Strategic Management I 3 credits
- BUA 352 Applied Strategic Management II 3 credits
- CIS 215 Advanced Business Computing 3 credits
- ECO 101 Principles of Economics: Macro 3 credits
- ECO 102 Principles of Economics: Micro 3 credits
- MAT 105 Mathematics for Business or MAT 141 Calculus I 3 credits
- MAT 110 Probability & Statistics 3 credits
- MRK 230 Principles of Marketing 3 cred
Business Administration Major
All courses within the major must be passed with a grade of C- or better. A minimum cumulative GPA of 2.250 and a minimum average in the major of 2.250 must be achieved. To be certified for graduation, a student majoring in business administration must take a minimum of 30 credits of course work in the business department at Cedar Crest College.
- Choose one of the three:
- BUA 240 International Business or
- ECO 315 International Economics or
- MRK 336 Global Marketing 3 credits
- BUA 329 Organizational Behavior 3 credits
Economics Concentration
A student may not declare both a minor and a concentration in Economics.
Choose four of the following:
- ECO 201 Government, Business, and Society 3 Credits
- ECO 222 Economic Geography 3 Credits
- ECO 302 Labor Economics 3 Credits
- ECO 304 Money and Banking 3 Credits
- ECO 315 International Economics 3 Credits
- PSC 211 Globalization and International Law 3 Credits
Health Care Management Concentration
- BUA 211 Introduction to Healthcare Systems 3 Credits
- BUA 258 Healthcare Management 3 Credits
- BUA 340 Healthcare Finance 3 Credits
- MRK 331 Service Marketing or MRK 240 Public Relations 3 Credits
Human Resources Concentration
Choose four of the following:
- *BUA 220 Human Resources Management 3 credits
- BUA 239 Employment Law 3 credits
- BUA 320 Attracting, Selecting, and Retaining Talent 3 credits
- BUA 325 Compensation Management 3 credits
- BUA 328 Power, Influence, and Negotiation 3 credits
- ECO 302 Labor Economics 3 credits
- PSY 227 Principles of Helping Relationships or PSY 230 Team Building and Group Dynamics 3 credits
* Required
Management Concentration
Choose four of the following (two courses must have a BUA designation):
- ACC 203 Cost Accounting 3 credits
- ACC 205 Accounting Information Systems 3 credits
- BUA 216 Investments 3 credits
- BUA 220 Human Resources Management 3 credits
- BUA 239 Employment Law 3 credits
- BUA 320 Attracting, Selecting, and Retaining Talent 3 credits
- BUA 325 Compensation Management 3 credits
- BUA 328 Power, Influence, and Negotiation 3 credits
- BUA 335 Retail Management 3 credits
- BUA 350 Leadership 3 credits
- ECO 201 Government, Business, and Society 3 credits
- ECO 302 Labor Economics 3 credits
- ECO 304 Money and Banking 3 credits
- MRK 332 Sales Management 3 credits
- MRK 335 B-to-B Marketing 3 credit
- PSY 224 Women in the Workplace 3 credits
- PSY 227 Principles of Helping Relationships 3 credits
- PSY 230 Team Building and Group Dynamics 3 credits
Marketing Concentration
Choose four of the following*, two of which must have a MRK prefix:
- BUA 328 Power, Influence, and Negotiation 3 credits
- BUA 335 Retail Management 3 credits
- MRK 240 Applied Public Relations 3 credits
- MRK 250 Consumer Behavior 3 credits
- MRK 320 Marketing Research 3 credits
- MRK 330 Branding 3 credits
- MRK 331 Service Marketing 3 credits
- MRK 332 Sales Management 3 credits
- MRK 334 Applied Advertising 3 credits
- MRK 335 B-to-B Marketing 3 credits
- MRK 336 Global Marketing 3 credits
- CST 170 Introduction to Mass Communications or CST 216 The Crestiad: Staff
*An approved internship within a specified field may count toward concentration requirements.
