Student Profile
Sarah Binder '11

Sarah combined her passion for art and head for business into a double major. Now she has her own jewelry business.

Watch Sarah's story »

Why Choose
Cedar Crest?
  • Personalized attention
  • Average class size <20
  • Women's leadership opportunities
  • Flexibility to add dual major, minor

Marketing Minor

The marketing minor will introduce you to the marketing profession.

Adding this minor to your degree will make you more marketable when you seek employment upon graduation.

Course Requirements

 

  • BUA 110 Principles of Management 3 credits
  • MRK 230 Principles of Marketing 3 credits
  • MRK 240 Applied Public Relations 3 credits

Plus choose three of the following:

  • BUA 328 Power, Influence, and Negotiation 3 credits
  • BUA 335 Retail Management 3 credits
  • MRK 250 Consumer Behavior 3 credits
  • MRK 330 Branding 3 credits
  • MRK 331 Service Marketing 3 credits
  • MRK 332 Sales Management 3 credits
  • MRK 334 Applied Advertising and Promotion 3 credits
  • MRK 335 Business-to-Business Marketing 3 credits
  • MRK 336 Global Marketing 3 credits