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Have a creative business side? We see you! A minor in Marketing blends seamlessly with any other major offered at Cedar Crest. The curriculum is designed to introduce you to the marketing profession and give you practical experience you can apply to your career. Adding this minor to your degree will make you more marketable when you seek employment upon graduation.

Dive A Little Deeper

Required Courses

MRK 230 Principles of Marketing 3 credits

Plus choose five of the following at least three must have BUA or MRK:

BUA 328 Power, Influence, and Negotiation 3 credits
BUA 335 Titans of Retail: Amazon and Wal-Mart 3 credits

MRK 240 Public Relations and Crisis Management 3 credits
MRK 250 Consumer Behavior (recommended) 3 credits
MRK 320 Marketing Research 3 credits
MRK 330 Brand Management and Integrated Marketing Communication 3 credits

MRK 331 Hospitality and Tourism Marketing 3 credits
MRK 332 Influencer Marketingt 3 credits
MRK 334 Digital Marketing 3 credits
MRK 335 Business-to-Business Marketing 3 credits
MRK 336 Global Marketing 3 credits

You may choose up to two communication courses:

COM 108 Digital Design with Adobe Illustrator 3 credits
COM 207 Social Media and Fundraising for Non-Profit Organizations 3 credits
COM 252 Digital Journalism 3 credits
COM 280 Social Media: Promises and Pitfalls 3 credits

Upcoming Admissions Events

Nov 01
  • Fri
  • 5:15PM – 7:30PM
Frights & Futures: A Haunted Admissions Adventure Learn More
Nov 09
  • Sat
  • 1:00PM – 4:30PM
Mission SIMpossible: Interactive Undergrad Nursing Event Learn More

Cooperative Agreements

Cedar Crest College collaborates with several academic institutions to provide our students with innovative pathways that help them succeed in their chosen fields.

Cedar Crest Accounting Students in the Classroom

How To Apply

Ready to apply as an undergraduate student?

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Faculty & Staff

Who’s teaching you is as important as the curriculum you choose.
Let’s put a face to some of the names you’ll be seeing on the course listings!

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